The Going to Bed Book

  • The Going to Bed Book

    by Sandra Boynton

    The very first digital Sandra Boynton book app is here, and it’s completely terrific! iPad, iPhone, and iPod Touch rejoice! Boynton Moo Media teams up with Loud Crow Interactive to bring to life her beloved, funny, wildly best-selling bedtime board book, The Going to Bed Book.

    “I absolutely adore working with the ridiculously creative and innovative team at Loud Crow,” says Sandra Boynton, “and I am so proud of what we’ve done together with The Going to Bed Book. Our interactive book app version of my book manages to both retain the original board book experience, and add subtle and captivating dimension to it. It’s such wonderful fun. And oh! I am so smitten by Billy J. Kramer’s infinitely reassuring narration for this, and Michael Ford’s understated and lovely piano composition.”

    Far beyond any e-book experience, The Going to Bed Book app has all the magic and appeal of a traditional pop-up book, offering lively interactivity and thoroughly mesmerizing discovery. Imagine! An ark that rocks. Characters that respond to touch with sound and movement. Tap water that turns on and off, and steam that fogs the screen. Can you write your name in the steam? Of course! There are teeth to brush, and a group exercise session with ten pajama-clad animals (big and small) each with its own unique exercise. Help the little piggy turn off the lights, then rock to sleep to the music box sound of twinkling stars. There’s something wonderful to discover on every page.

    Boynton adds, “Of course The Going to Bed Book app is first and foremost for children, and I know they will be captivated and delighted. But it’s also perfect for agitated high-level executives. What a great evening-time alternative to reviewing the minutes of last week’s Near-Term Strategic Wombat Acquisitions meeting.”

    Available here:

    Images

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    App Features

    • The first Sandra Boynton book app, going far beyond what an e-book experience can offer
    • Touch, pull, and turn animals and objects to make them move, or tilt your device to watch things slide and cascade
    • Wonderful resonant and gentle narration by British Invasion legend, Billy J. Kramer
    • Boynton’s original text and illustrations for her popular The Going to Bed Book (over 5 million in print!)
    • Realistic page turning interactions just like the original board book

    • “The Big Guy Reads It” with word highlighting to help improve reading skills
    • Or “I want to read it myself” and hear individual words pronounced with the tap of a finger
    • What’s next from Boynton Moo Media and Loud Crow Interactive? Hint: What do three singing pigs say?

    Reviews

    • “Preserving the look of the classic board book—even to the trim size and rounded corners—this makeover folds new into old in such inventive ways that it may take more than a few passes to discover all the interactive features.” – Kirkus Reviews [link]
    • “The magic of Boynton was taken to a new level” – TheiPhoneAppReview.com [link]
    The Going to Bed Book

  • Our Leadership Team

  • Calvin Wang

    Founder & CEO

    Calvin has spent the better part of his 15-year career building high performing teams and innovative products across a range of technology industries. Most recently, Calvin worked for Electronic Arts as a Development Director on the AAA title, Need for Speed. Prior to EA, Calvin was co-founder and CTO of a public unified communications company where he led R&D and product management.

    Calvin holds a B. Math in Computer Science from the University of Waterloo.

  • Mike Truong

    VP of Product & Marketing

    With over 6 years of experience working on best-selling AAA video game franchises as both a Producer and a Software Engineer at Electronic Arts and Microsoft, Mike has the leadership skills, business acumen, and technical savvy to craft innovative and leading-edge interactive experiences.

    Mike has an MBA from the Sauder School of Business and a B. Math in Computer Science from the University of Waterloo.

  • Sung Hong

    Creative Director

    He made games for Electronic Arts, content and websites for CBC Television, and interactive stories for the National Film Board of Canada. One constant throughout his career has been his focus on the user experience: inventing better ways to use and understand the digital world. Past projects have been nominated for several awards including CNMA, Webbie, Gemini, and The Emmy Awards.

    Sung received a B. of Design from Emily Carr Institute of Art and Design.

  • Jon Spencer

    Chief Technical Officer

    Jon brings almost two decades of technical expertise and leadership to the team. Prior to Loud Crow, Jon worked at Electronic Arts on several AAA games including Triple Play Baseball, SSX, and Need for Speed. Jon has extensive programming experience in Artificial Intelligence, Physics, Animation, Rendering and is an expert in C++, concurrent programming, and network programming.

    Jon has a M. Sc. in Physics from the University of Toronto.

  • Tom Mara

    Director of Sales & Marketing

    Tom brings over 6-years of experience in developing marketing plans and strategy in the retail and resort real-estate industries. He has a passion for understanding markets and their consumers by identifying trends, and translating them into actionable business tactics.

    Tom holds an MBA from the Sauder School of Business and a BBA from St. Francis Xavier University.

  • Talent Pun

    Interactive Designer

    As a designer and manager at Science World, Talent has over seven years of experience creating graphics and hands-on, educational exhibits for children of all ages. His most notable project was managing the design and pre-construction of SW’s 35,000 sq ft outdoor interactive science park. An avid illustration buff, his freelance experience includes work for Adbusters, Douglas & McIntyre Publishers, Deluxe Entertainment and Dreamwave Productions.

    Talent has a B. of Design from Emily Carr University